Recently, the Better Business Bureau decided to change the “F”
rating they had given Kylie Cosmetics to a “No Rating.” According to a post on
Kylie Cosmetics Instagram account, the grade was changed after fans of the
brand disagreed with the poor rating. Kylie Jenner also stated, “I’ve sold
millions of lip kits and any complaint we have received to date has been
addressed in a timely manner. I’m sick and tired of people coming for my
business. I love everything about Kylie Cosmetics and I will do anything in my
power to protect and improve it every day.”
The Better Business Bureau reported that 134 complaints had been
recorded against Kylie Cosmetics, 70 involved delivery issues and 55 involved
issues with a product or service. Also 6 out of 7 customer reviews on the brands
website are negative. In an investigation done by the BBB, Kylie Cosmetics
claimed that their packages were being vandalized or stolen because they were highly
recognizable. The BBB revealed that they were working
with the brand to help them resolve their issues and that a new grade would be
given once the review was complete.
Despite the troubles that Kylie Cosmetics has seen, the company doesn’t
appear to be slowing down. The company’s products are still in high demand and
sell out quickly online. Recently, Kylie Jenner also mentioned that a brick and
mortar store was in the works. If Kylie Cosmetics can address their issues and
put customers first the future will be bright for this ever expanding beauty
brand.
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